Sea turtles are important indicators of the health of the world’s marine and coastal ecosystems. Read about our partners at the Sea Turtle Conservancy who fight to protect these creatures.Read More
We're back with another Unicorn inspired festival shirt! This video shows you how to turn a t-shirt into a very cool muscle tank with some awesome side details. Check it out!Read More
Our company defined itself as an eco-friendly apparel manufacturer at the moment the very first t-shirt ran through the screen back in the early 90s. It was then that we made a very important decision to put the environment first by choosing water based inks and organic reactive dyes as the foundation of our production process. Since then, our eco-friendly mindset has expanded and evolved into something that makes us pretty unique in our industry. And we are pretty proud of that.
Two lifelong friends from New Jersey with nothing more than the American dream, set out to turn that dream into reality.
After moving to New Hampshire, the duo began making belts and buckles to peddle at fairs and festivals. Their success led them to open their first retail store in 1972. Their most popular item was a belt adorned with a mountain scene. This became the inspiration behind the brand name.
Before long, The Mountain owned and operated 30 retail locations throughout the Mid-Atlantic states where they sold their own hand-dyed and printed tees alongside dozens of other alternative culture products.
Our two dreamers met up with two other like-minded artists who were taking their own stab at the American dream selling t-shirts. Together they built a print shop and The Mountain brand was born.
The Mountain began to focus on producing and distributing their own line of wildly popular t-shirts, and was officially licensed to print tees featuring The Grateful Dead, Bob Marley and Jimi Hendrix.Learn More
Since day one, The Mountain has been committed to creating our Artwear using sustainable manufacturing processes. We strive to operate our production facilities with a “leave no trace” attitude. This means that after we are finished dyeing and printing our graphic t-shirts, we want to ensure that there is no negative impact on our local and global environment. You could even say that being green is simply in our company’s DNA.
Before it was the popular thing to do, we sought out innovative methods to dye and print our t-shirts using water-based inks and organic reactive dyes. This served as the foundation for our green manufacturing process, and we haven’t looked back.
Since this decision was made in the early 90s, we have continued to evolve our green philosophy and expand it beyond the walls of our production facilities. We consider ourselves true pioneers in the apparel industry, and our promise to you is to always fight for sustainability and never settle for less.Learn More